Rhetorical gazes are a type of technique used by writers to convey different perspectives, feelings, or actions. This tool can be used to capture a specific audience and convince them to think or act a certain way. The writer can add art or short, easy to remember mottos within the gaze to aid in the persuasion of reaching the favor of a desired audience. Rhetorical gazes are located everywhere, even in places we would never expect. The goal of the gazes is to grab the attention of an audience, and for the audience to still remember the gaze even after the gaze is no longer in sight.
The different types of rhetorical gazes are political, familial, and travel. A political gaze is used by governmental agencies to gain support or patriotism, or rather, to reach an audience based on their nationality. Political gazes often are seen as propaganda. A familial gaze is used to reach an audience on a sentimental level, often including pictures of families or children. A familial gaze is something personal and is often something that is familiar to the general population. Last, is the travel gaze which is based on the enticement from travel companies. Travel organizations often use visual aids to make the audience want to be in a different place, away from home, where they can create memories. These are the most commonly seen on billboards, bus stops, and advertisements everywhere.
This is an ad used by Delta Airlines to convince you to use their airlines when flying to Cape Town. The beautiful picture makes you want to be there and experience Cape Town.
I liked your blog. It was very well organized and clear. I like how you described what rhetorical gazes are, but in the first sentence “Rhetorical gazes are a type of technique used by writers to convey different perspectives, feelings, or actions.” I would like if you clarified whose actions are becoming different. You could have described or explained more that the actions are changing in the audience because the rhetorical gaze has reached them and persuaded them to go out and do something different, instead of just think differently. I do like that you put it in though, because often times people just think of rhetorical gazes just reaching out to change our opinion. In reality the persuasion starts by changing your opinion so you will go out and take action to change. I also like how you explained how rhetorical gazes are everywhere just trying to grab our attention. The different rhetorical gazes were defined well. It was good that you described why your picture was a travel gaze instead of just saying which gaze it was. By doing that you helped simplify the differences between each gaze.
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